The Gwen Group | Lorenza Allan

Empowering women in business through connection, collaboration, and visibility

I’m Lorenza, founder of The Gwen Group, a growing movement of women in business across the Garden Route and beyond.
I started The Gwen Group because I saw how many women were building their businesses alone. I wanted to create a space where visibility, connection, and opportunity come together. A network that helps women grow through real collaboration and support.

The Gwen Group has two key pillars that bring women in business together:

The Gwen Event
Held quarterly in February, May, August, and November on the last Saturday of the month from 11 AM to 3 PM. These are stylish business networking events with expo tables, live music, bubbly, and genuine conversation. Each one features speakers and brands that celebrate women in the business world.

The GwenGo Collective; the Gwen Group’s Members’ Club
Our community hub for women in business, offering opportunities to increase your confidence, competence and visibility, all while in a network of like-minded women. This is the Gwen Group’s members’ club and is where connections turn into opportunities and consistent action leads to results.

My mission is to build a connected, supportive ecosystem for women entrepreneurs where every member feels seen and valued.

Lorenza’s Expertise:

Creating events that combine learning, connection, and real opportunity
Partnering with venues and facilitators to deliver meaningful experiences
Building visibility through digital storytelling and social media
Turning networking into collaboration and measurable business growth
Designing marketing and sponsorship campaigns that work in the real world
Developing scalable community models that strengthen local impact
Promoting authentic leadership and visibility for women founders

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